Guess the advertiser ~ October 2007

I have pulled together some images, and it’s up to you to guess what they are advertising.  Here goes:

20071014ZurichSubmarine
That’s a submarine if you can’t tell.

 20071014ZurichGolf
Ah!  Oceanside golf.  That must be an advertisement for Trump real estate?

20071014ZurichScuba
Regular Rapidsea readers might recognize this one from here (no peeking yet).

20071014ZurichSnowboard
Snowboarding is always relevant to Rapidsea: it’s surfing on frozen water.

There are some relatively successful ads in this bunch, but they largely rely on their word descriptions to tell you what they are about.  There are actually two more in this campaign that I personally like:

20071014ZurichCarMountain

First off, you have this one with the car precariously placed on a mountain ledge.  Talk about escape.  When you realize what this is an advertisement for, it will make you smile.  I wish that auto companies also used similarly interesting images that are memorable as brain exercises in "WT?"

20071014ZurichShipwreck

This one is tagged with "What happens if you lose your entire ship?"  Finally, something that’s visually interesting that’s actually related to Zurich insurance.  All of the ads and more can be viewed here.  You can also see their motorcycle ad here.

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Posted on October 14, 2007
Filed Under Advertising, Business and Commerce, Sea and Oceans, Sports |

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