Hilton’s Share Hawaii Sweepstakes

Hilton is using this ad to try to get you to bring your family to Hawaii:

20071120HiltonShareHawaiiSweepstakes

It’s for the Hilton Share Hawaii sweepstakes. Notice how they have taken the Hawaiian honeymoon couple’s cache and thrown a couple of tagalongs behind them. Twice the guests = twice the money? Will the campaign work, or is it just like every other contest with a trip to Hawaii attached to it.

- - - -

Posted on November 20, 2007
Filed Under Advertising, Contests and Sweepstakes, Internet Advertising, Islands, Travel |

Comments

Leave a Reply