Crayola Crayon Color Names ~ Rain = Pain

In case you wanted more feeling from the images that are thrust in front of you and your kids every day, Crayola has taken steps to give it to you with its new color names.  Three of them are relevant here: Best Friends, Fun in the Sun, and Super Happy.  Here they are from their website announcement:

20080411-Crayola-Rapidseaesque-Colors

The purply "Orchid" color is now "Best Friends," which could be considered a step forward to not relating everything to flowers in tropical paradise.  But then you have "Wild Tangerine," which is now "Fun in the Sun."  Will we ever see "Suicidal in the Rain"?  Oh well, we tried.

The most disturbing of all the colors is a bright yellow called "Super Happy."  It used to be known as "Laser Lemon."  I’ll miss the old name.  You can’t be happy unless it’s sunny you know.  I won’t even touch on "Happy Ever After."  It used to be just "Turquoise Blue."  Is that like a turquoise sea maybe?

Crayola is not new to paradise schemes.  The most recent commercial for their "Color Surge" product has a kid making a bright yellow sun for a little indoor sunbathing in beach chairs with his dog (it notes: "Several packages used").  Towards the end, he lifts his sunglasses and tells his mom to stop blocking their rays.

20080411-Crayola-Color-Surge-Sadness-Happiness

At least they actually back up their paradise advertising by offering a chance to win a Royal Caribbean cruise.

What if we actually started showing really happy people in what we would normally consider downer settings?  Would that help out our collective soul?  Or is sunshine the only way to be happy?

You know that some day I know I’m going to have to eat my words.  We’re going to learn that like Chernobyl’s radiation-eating fungus, we have to have gamma rays to thrive.  Until that day, can we call purple what it is: purple?

ARGH!  Joshua Radin just came on (I’m not even kidding) and the clouds just rolled in.  RAIN = PAIN.  :-|  Solar-power signing off.

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Posted on April 11, 2008
Filed Under Contests and Sweepstakes, Cultural Symbols, Growing Up, Plants and Flowers, Society, Sun | Leave a Comment

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