Fish taco

I went to Utah at the end of March, and paradise food seems to be all the rage there, at least in the number of restaurants that claim some connection to beachy and/or islandy love.
My favorites, of course, were the Mexican fast food joints.  For example, there is TacoTime, which is owned by Kahala Corp [...]

Bridgestone ~ For drivers who want their cars to get washed up and stuck on the beach

The reflection concept in this ad is kind of interesting, but it leaves you scratching your head when you think about why you would want a nice Mercedes looking like it washed up on the beach without its tires.  If it’s either Bridgestone or nothing, don’t show a car with nothing.
SHARETHIS.addEntry({ title: “Bridgestone ~ [...]

Jumping the fashion shark

Sorry for the post drought.  I am on the second of two trips and also remodeling a small 200-year-old house.  I have been collecting as much as ever, and more posts are on their way.
Luckily, my dear friend Kristin, as she lies in bed healing from surgery, dredged up one of the strangest fashion ads [...]

Mini Clubman ~ Etch-A-Sketch Paradise

The Clubman in the Mini line of cars has at least two paradise ads floating around the Internet.  The scenes look like this:

You can see that  no dolphins, flamingoes, or hairy-chested men in Speedos were spared from these fantastic line-art displays.
Here is the speedboat/dolphin version:

 
And here’s the Speedo/airplane/flamingo/metal-detector version:

 
In spite of the everyday symbols of [...]

Corona takes on Guinness with a little lime origami

Corona has a little St. Patty’s day ad out in which a mystery hand reaches in and grabs the lime from the top of the bottle by the beach and returns a few seconds later having morphed the citrus wedge into a four-leaf clover.  Watch out Guinness.  Paradise is coming for you:

Meanwhile, Guinness is trying [...]

Neuf Box uses an out-of-place beautiful blond on a horse on the beach ~ for laughs

This week, AdForum’s Top 5 ads of the week features two French commercials in a series of beach houses (available here dubbed in English for a limited time without a subscription).  The ads mock the beautiful, the blond(e), and the beach in an attempt to shutter away the cliche.  Here’s one with subtitles:

 
The ads make [...]

workopolis vs. Phase 2 International ~ or ordinary job beach vs. sassy entrepreneurship bikini

Yahoo occasionally has really weird paradise ads.  Here’s a new one from workopoplis and Yahoo Canada:

Can you think of a blander way to market your career site?  Surely you’re something more than just a simple resume database?  You seem to be marketing to women, so are you sure the things you show are what they’re [...]

Hilton Hotels ~ Paradise doesn’t worry about blackout dates

Hilton gives us a new perspective on the beach:

It’s like the aerial shots by photographer Vincent Laforet (go to Index > Perspectives > Aerials 2), minus the interesting people everywhere.  Not that people are a huge part of interesting images or anything.  I love the layering of the waves from the palm trees, through the [...]

Harvard Business School 2 + 2 ~ Summer = Beach

The Harvard Business School has launched a new program called “HBS 2+2″ in which undergraduates in their third year apply for admission into the two-year MBA program. The students must first work for two years prior to making their way to the Boston campus.
You may have already seen this ad with the repetitive Crimson [...]

Beach beds ~ no, for real this time

Finally, a bed maker has put their bed where the beach is:
That’s WeatherMaster outdoor furniture from the Spinnaker Collection by Laneventure.  Other bed makers, like Hastens, Simmons, and Tempur-Pedic, just want you to think that your bed is a medium to paradise.
But, in the end, can you really imagine lugging one of these down to [...]

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