Fish taco

I went to Utah at the end of March, and paradise food seems to be all the rage there, at least in the number of restaurants that claim some connection to beachy and/or islandy love.

My favorites, of course, were the Mexican fast food joints.  For example, there is TacoTime, which is owned by Kahala Corp [...]

Margaritas that bite ~ Buffalo Wild Wings

Buffalo Wild Wings shows that there’s more than one way to slice a lime:

Corona knock off?  Or another round of creative advertising?
The text reads: "Margarita Mayem - Five flavors. Frozen or on-the-rocks. Be warned. They bite."
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Volvic ~ what exactly is this ‘Volcanicity’?

In early March, AdForum had a Focus section on "Birds."  That’s a prime topic in which to find a paradise-inspired landscape.  I found one in this featured Volvic ad from 2007:

There are so many weird cross-cultural and trans-landscape things happening in this video.  Whether you’re talking about "your birds" (which are actually dinosaurs, but still [...]

Corona takes on Guinness with a little lime origami

Corona has a little St. Patty’s day ad out in which a mystery hand reaches in and grabs the lime from the top of the bottle by the beach and returns a few seconds later having morphed the citrus wedge into a four-leaf clover.  Watch out Guinness.  Paradise is coming for you:

Meanwhile, Guinness is trying [...]

Swedish Fish AquaLife ~ Canadian sea creatures

Who knew a second guinea-pig-to-paradise candy opportunity would pop up in the same week?  Today we have the new Swedish Fish AquaLife "Soft & Chewy Candy" in approximately a 6" X 4" X 3/4" box full of dolphins, whales, starfish, blowfish, seahorses, and of course red Swedish Fish:

They’re not quite as pretty in real [...]

Monterey Bay Aquarium Seafood Watch Guides ~ choosing an environmentally sound catch

If you’re conscious of what you eat and worry about over-fishing and other questionable environmental practices in parts of the fishing industry, the Monterey Bay Aquarium has Seafood Watch Guides that can help you choose.
I found one in a display next to the door of a locally owned shop.  If you don’t happen upon one [...]

Orbit Maui Melon Mint ‘Just Brushed Clean Feeling’ ~ if you brush your teeth with honey dew juice

If you’re looking to try a new gum, you may want to pick up a pack of Orbit Maui Melon Mint.  It comes in this strange pink and green packaging:

Given that it had been a while since I made myself the guinea pig to paradise advertising, I decided to try it myself.  I have to [...]

Will Ferrell as Flint Tropics’ Jackie Moon in latest Super Bowl Ad for Bud Light

Will Ferrell had one of the few notable commercials from the Super Bowl.  He stars as Jackie Moon, the "Owner/Player/Coach" of the Flint Tropics:

 
Notice the hot uniform he’s wearing?  That is presumably the anti-paradise town of Flint, Michigan (ranked as the 3rd most miserable city in the country by Forbes).  So why not call ourselves [...]

Guinness Life of a Dot

The little dot could be anything, even the Eden or the submarine you’ll see in this advertisement…

 
Instead, it chose to be a pint of Guinness.
This reminds me of the hula hoop in the Hudsucker Proxy movie.
By way of Duncan’s TV Ad Land, which has more information and full stats on the ad.
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Campbell’s Soup ~ Chef adds sea salt

You may have seen the television and prints ads with this guy in them.  He’s the Campbell’s Soup chef just hoping to add a bit of the oceans to your soup.
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